Interior Signs help you build brand awareness.
When opening a business many people think of exterior signage to showcase who they are to the public, the concept of interior signage is often lost. Interior signage is essential because not only does it work to create a cohesive brand, but it also helps individuals navigate your facility.
Branding is an essential component to the success of a company and as such needs to be strong and cohesive. A company’s branding works to define what makes you better than its competitors. Your branding is expressed in many ways, including through your physical signage, through your website and social media, and through every conversation that your business has with someone; your branding is your guide.
We have worked with countless businesses helping them implement their branding in creative ways through signage, from vehicle graphics to monument signs to interior signage like logo signs and wall graphics. You can create a truly unique experience and look for your business that highlights and strengthens your branding.
Types of Indoor Signage
Popular functions for indoor signs include corporate branding, commercial promotions, directional signage for campuses, and retail sign packages (including point of purchase signs). We offer lots of options when it comes to indoor sign types, and during your initial consultation, we will make product recommendations for you.
Why are lobby signs important?
Lobby signs are often the focal point that draws the eyes of everyone who enters your office. These signs confirm to visitors that they are in the correct location and sets the tone for the rest of the office.
Lobby signs can be as simple as a vinyl wall graphic on the wall facing the front door or a sign mounted on the wall behind the receptionist’s desk. You can really be creative with logo signs because they are not exposed to the elements and often have much fewer restrictions.
You can use wall graphics to make a background and then mount a dimensional sign using standoffs to create a layered look. Backlighting it would give it an extra wow factor. The possibilities are really endless when it comes to office signs.
Signs can keep your employees and visitors safe.
Wayfinding signs and compliance signs are often taken for granted and overlooked. These signs help people get to where they need to go (ie. bathroom signs) and avoid areas that are unsafe or restricted (ie. electrical rooms). Compliance signs can also refer to ADA signs – signs that include elements that helps those with visual impairment or other disabilities through Braille and raised letters.
We work with businesses to map out their location to determine the best wayfinding system to put into place and what signs are required by law. This often includes designing custom directional signs and ADA signs that are effective, efficient and branded.
Every business utilizes indoor signage, be it for branding, product promotion, building or campus wayfinding, or ADA/accessibility signage.
Indoor signs can be adhered to walls, glass, and flooring or hung from ceilings in the form of indoor banners. Not all businesses will need signs on every surface, but our sign experts can assist you in determining what type of interior signs would work best for you.
Interior Signs for Retail Stores and Restaurants
For retail businesses and food service establishments, a different approach to indoor signage is needed. Your indoor signs may serve the purpose of promoting sales or specials, informing customers about your products, and identifying important areas of the business (such as restrooms or the check-out counter). Additionally, indoor signs can answer some repetitive questions so that your employees don’t have to. For instance, posting your return policy or wi-fi network information gives customers vital answers to common questions, which in turn allows your staff to focus on other projects.
Paramount Signs offers many types of signs that enhance retail spaces and restaurants. We can create hanging banners, product displays, window clings, and all types of promotional signage for stores.
Commercial Business Signage
Your business doesn’t have to be open to the public to utilize beneficial indoor signage.
Much like office space signage, commercial signs can serve several enhancing purposes to warehouses, manufacturing plants, and other businesses that may be closed to the public. You may find that bright, visual graphics on walls can serve as focal points to your staff, thus giving you a channel for corporate messaging. You’ll also want to take advantage of ADA, accessibility, and OSHA-compliant signage to ensure that your business meets Federal, State, and local requirements. This may be as simple as identifying restrooms and safety / hazardous work zones. Our sign experts will assist you in determining what type of commercial sign package will best suit your business.
What if I need signage for my business locations across the US?
When you have multiple locations or own a franchise business, it’s important to ensure that the branding is consistent everywhere. This can be tricky if the different locations have different requirements due to the environment and local rules and regulations. It can also be difficult to get a consistent product produced if you use equipment in different locations; it’s better to produce all of the materials in one place and then ship to the location for installation.
We have worked with a number of businesses with multiple locations that deal with these challenges. Often, they have a marketing company that comes up with the graphics which they give to us to find a way to implement. We are able to ensure that their branding stays consistent while helping them install signs across the country because of our national network of local sign shops. We can also work with you to create the graphics and then produce them from there!
At Paramount Signs we want the inside of your business to be as strong and eye-catching as your business is. Contact us today for a free quote and see how interior signage can improve your business! No matter the signage, getting you noticed is Paramount!